The YO-1

The YO-1 snapback is the original hat worn by our 12-year old co-founder on his Philadelphia pizza review journey--The King of Crust Philly!

From rowhomes to rec centers, from corner stores to pizza shops, this snapback is a salute to the city that raised us. Clean lines, classic shape, and undeniable Philly style.

Details:
Built like a Philly classic — this snapback’s got a clean fit, flat brim, and tough build that holds its shape. The snapback makes it an easy, comfy fit for almost any head. One size fits most, all ages rep the YO.

• Premium blend: 80% acrylic, 20% wool
• Structured 6-panel design with a high-profile fit
• Classic plastic snapback closure for easy adjustment
• Signature green undervisor for that vintage edge
• Comfortable fit for head sizes 21⅝″–23⅝″ (55–60 cm)
• Crafted with care by trusted global partners


Each YO hat is made just for you when you order. That means it takes a little extra time to arrive, but it helps us keep things real and waste-free. No overstock, no shortcuts — just thoughtful Philly style, one hat at a time. Thanks for supporting smart, sustainable streetwear!

Size guide